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The 'pillar' Digital Support Group Connects Parents Together

 - Jul 4, 2018
References: ourpillar & betalist
New moms can quickly find themselves under a lot of stress when dealing with a newborn, so the 'pillar' digital support group is positioned as a resource to help them out in times of need. The platform connects parents to one another and allows them to ask questions or offer answers to curious mothers who might be struggling with a certain aspect of parenthood. This comes as a complement to existing healthcare services to help moms feel more supported without having to seek out professional help if it isn't necessary at the moment.

The 'pillar' digital support group identifies the rise in younger demographics like Millennials entering parenthood who are looking for simple ways to maintain a healthy lifestyle.