In an effort to help disadvantaged women, Rebel Nell is turning real Detroit graffiti into luxury jewelry pieces. The social enterprise takes defaced wall pieces and turn them into high-end jewelry. In this way, they are transforming urban eye sores into something beautiful.
A city in decay, Detroit's economy has been struggling and public defacement runs rampant. As some the street art crumbles off walls and buildings, Rebel Nell is using a technique to "reveal all the beautiful layers that make up the graffiti." Every piece is made by a disadvantaged local woman employed by Rebel Nell to give them a new skill set and eventually help them start their own businesses. The pendants, rings and earrings featuring real Detroit grafitti is from the community for the community.
What's Driving This Trend
- Upcycled Fashion
- Disruptive innovation opportunity: Explore ways to transform unconventional materials into high-end fashion pieces.
- Social Enterprise
- Disruptive innovation opportunity: Develop businesses that combine profit-making with social or environmental impact.
- Local Artisan Empowerment
- Disruptive innovation opportunity: Create initiatives that provide job opportunities and skill development for disadvantaged individuals in local communities.
Who This Affects Most
- Fashion Accessories
- Disruptive innovation opportunity: Integrate sustainable materials and unique techniques to create stylish and eco-friendly accessories.
- Jewelry Design
- Disruptive innovation opportunity: Collaborate with local artists to create one-of-a-kind jewelry pieces with a social cause.
- Social Impact Consulting
- Disruptive innovation opportunity: Offer consulting services to help businesses integrate social and environmental initiatives into their operations.
