The Indonesia Design District is a unique outdoor shopping center concept that aims to bring together an array of furniture and design brands servicing both the home and office markets in a manner that combines the advantages of traditional strip malls with the benefits of modern architecture.
Located in north Jakarta, the Indonesia Design District clearly takes inspiration from strip malls in the fact that stores can all be accessed from the outside, while thoughtful architecture allows all the spaces to be flooded by daylight. Shoppers can enjoy walking from one shop to the other through a green lawn and a central plaza and make use of amenities such as cafes, rather than ambling from store to store on a dusty sidewalk while evading cars as is often the case in conventional strip malls.
What's more, this design provides each of the stores to enjoy high visibility among shoppers. Shops will be grouped under categories such as home, kitchen, office and building materials, ensuring shoppers can quickly access the products they need.
Image Credit: Pantai Indah Kapuk
What's Driving This Trend
- Outdoor Shopping Centers
- Opportunities for modern outdoor shopping centers that combine the benefits of strip malls and modern architecture to create an enjoyable shopping experience.
- Daylight-flooded Design
- Innovations for thoughtful architecture that allows spaces to be flooded with daylight, providing high visibility for stores while also creating a comfortable shopping environment.
- Categorized Retail Spaces
- Trend towards categorizing retail spaces to make it easier for shoppers to find the products they need and for businesses to see increased visibility among shoppers.
Who This Affects Most
- Retail Industry
- Opportunities within the retail industry to create innovative outdoor shopping centers that provide a more enjoyable experience for customers and high visibility for businesses.
- Architecture Industry
- Innovations within the architecture industry to create thoughtfully designed spaces that flood with daylight and provide visibility for businesses and comfortable environments for shoppers.
- Furniture and Design Industry
- Opportunities within the furniture and design industry to collaborate with outdoor shopping centers such as the Indonesia Design District to increase brand visibility and better serve the home and office markets.
