Defy Convention and Unlock Cool with Exploiting Chaos by Jeremy Gutsche

 - Nov 23, 2011
References: trendhunter
Defy convention with Jeremy Gutsche's award-winning Exploiting Chaos. Now in an image-packed eBook format that's enhanced with videos, the book, which won the Inc. Best Book for Business Owners, is available for free.

Contrary to what you might think, chaos doesn't always cause organizations to retreat. Big companies including Apple, Microsoft, Disney, CNN, 20th Century Fox, MTV and Hyatt were all founded during periods of economic recession. To defy convention, stimulate creativity and identify opportunity, you can find your next big idea and thrive in the current environment by understanding market needs.

If you want to keep your finger on the pulse of pop culture, defy convention and learn how to reinvent during times of change, check out the new eBook of Exploiting Chaos -- for free!