Perhaps you're someone that really enjoys fast food secret menus or someone that needs to try the most outlandish food pairings, whichever it is this deep fried burger dish by The Vulgar Chef is something that must go on your list. The crude chef recently turned the popular McDonald's fan-made burger meal, the McGangBang, into a deep fried meal big enough to feed several hungry people.
The McGangBang isn't an official item on McDonald's menus, but it's one you can order separately and put together yourself. A McGangBang is comprised of a a McChicken stacked with a double cheeseburger, but here the Vulger Chef adds an extra cheeseburger. Once everything is stacked, the burgers are covered in an egg wash, bread crumbs and then deep fried.
What's Driving This Trend
- Fast Food Mashups
- Fast food enthusiasts are experimenting with new combinations, creating opportunities for restaurants to create and market unique menu items.
- Deep Fried Everything
- Deep frying common foods is becoming a trend, creating opportunities for restaurants to incorporate this technique into their menus and social media marketing.
- Viral Food Challenges
- Vulgar or extreme food creations are gaining popularity on social media, creating opportunities for brands to leverage this trend to create their own viral marketing campaigns.
Who This Affects Most
- Fast Food
- Fast food chains can create secret menu items and collaborate with influencers to incorporate mashups to increase engagement and sales.
- Casual Dining
- Casual dining restaurants can experiment with deep frying techniques to create unique and shareable dishes that appeal to a younger, social media-savvy audience.
- Food Content Creation
- Media outlets and content creators can leverage viral food challenges to create engaging videos and social media content that generate views and advertising revenue.
