Datelivery is a Chicago-based subscription service that provides a romantic night of activity delivered to your doorstep. Ranging from supplies for a homemade pizza night to everything you need for a scavenger hunt, the company, which launched in 2013, aims to provide an evening worth looking forward to for each of its subscribing couples.
Conceived as a means to streamlining the planning of date nights, which can be particularly hard especially with the responsibility of being a parent, Datelivery strives to leave all of the free time for engaging in fun activities rather than the time-consuming planning itself. Each activity is aimed at cultivating bonding and closeness between the couple.
Datelivery is a unique convergence of the dominance of subscription services and the credit crunch, as many cost-conscious couples are looking for activities to do while staying in rather than an expensive night out.
Key Themes Behind This Trend
- Subscription Date Night Activities
- There is an opportunity for other companies to create subscription services that offer unique and creative activities for couples to enjoy at home.
- Streamlining Planning Services
- There is an opportunity to develop services that streamline the planning process for date nights and other leisure activities.
- In-home Date Night Options
- Companies could create more customizable in-home date night options that cater to individuals' interests and preferences.
Where This Applies
- Subscription Services
- Subscription services can expand their offerings to include date night activity packages.
- Parenting Services
- Parenting services can offer in-home date night planning as a way to help busy parents spend quality time together.
- Home Entertainment
- Media companies and home entertainment businesses can partner with subscription services to offer movie nights and other activities at home.
