Computerized Payment Cards

'Da Vinci Choice' is a Card with a Built-In Keyboard and Screen

'Da Vinci Choice' is the name of a new payment card created by Simon Hewitt, the former chief security officer of one of the largest banking groups in Australia. Unlike many plastic payment cards that simply occupy space in one's wallet, Da Vinci Choice is smart and computer-like, complete with its own built-in screen and keyboard.

In terms of the overall look and design of the card, it retains the same convenient size as most credit and debit cards. However, the design of the Da Vinci Choice sets itself apart by enabling a consumers to turn it on with a power button, input a temporary Da Vinci PIN and select how they would like to pay. Since PIN codes are prone to being stolen, Da Vinci Choice opts for one-use codes that help to reduce the risk of money being stolen.

Computerized Payment Cards
Da Vinci Choice is a card with a built-in keyboard and screen, providing disruptive innovation opportunities in the payment card industry.
Enhanced Security Features
The one-use codes for PIN verification in Da Vinci Choice present disruptive innovation opportunities for improving security in the payment card industry.
Interactive Payment Experience
The built-in screen and keyboard in Da Vinci Choice offer disruptive innovation opportunities for creating a more engaging and interactive payment experience.

Industries Being Reshaped

Banking
The innovative features of Da Vinci Choice have the potential to disrupt the banking industry by offering enhanced payment solutions.
Fintech
Da Vinci Choice represents a disruptive innovation opportunity in the fintech industry by combining smart technology with traditional payment methods.
Consumer Electronics
The computer-like features of Da Vinci Choice provide a disruptive innovation opportunity in the consumer electronics industry by revolutionizing the way payment cards are designed and used.
SCORE
5.7 out of 10
GENDER
70% Men30% Women
MARKETTop markets: North America
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 70%
Activity 92%
Freshness 8%

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