'Chalky' is the name of a unique and customizable t-shirt design.
At first glance, the all-black unisex t-shirt seems to be little more than a plain shirt with a rectangular gray panel on its front. But in fact, this small area is an "embodied drawable surface" that can actually be drawn on with chalk. The best part of the customizable t-shirt is that it allows for endless creativity. Any chalk drawings can be wiped clean from the drawable surface on Chalky with a sponge and just a little bit of water.
Now more than ever, consumers are looking for ways to customize the items they own as a means of self-expression. Chalky is a piece of apparel that offers endless ways to inspire creativity in consumers.
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