'Sift' Lets Users Receive Hidden Credit Card Benefits Automatically
Michael Hemsworth — March 6, 2017 — Lifestyle
References: siftwallet & betalist
There are likely hidden credit card benefits that you might not know about on one of your cards, so 'Sift' is a new service platform that aims to unlock them for you. 'Sift' works by having users sign up and input their credit card information in order to track their purchases. 'Sift' then works to get users a percentage back and to ensure they know the various benefits that come with that particular card in order to maximize usage capabilities.
'Sift' works to reveal hidden credit card benefits for 90% of the credit cards in the United States, which means that the majority of users will likely be able to take advantage of the service platform.
'Sift' works to reveal hidden credit card benefits for 90% of the credit cards in the United States, which means that the majority of users will likely be able to take advantage of the service platform.
Trend Themes
1. Hidden Credit Card Benefits - Discovering and utilizing hidden benefits associated with credit cards to maximize usage capabilities
2. Credit Card Purchase Tracking - Tracking credit card purchases to provide users with personalized benefits and savings opportunities
3. Automated Benefit Platforms - Using technology to automatically unlock and provide users with credit card benefits
Industry Implications
1. Fintech - Fintech companies can leverage technology to create automated platforms that unlock hidden credit card benefits for users
2. E-commerce - E-commerce platforms can partner with credit card benefit platforms to offer personalized discounts and benefits to users
3. Consumer Banking - Consumer banking institutions can integrate credit card benefit platforms as a value-added service to attract and retain customers
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