The Crazy Cuizine Asian Bowls have been announced by the brand at the 2018 Winter Fancy Food Show as a new option for consumers to enjoy when looking for a satisfying meal that's conveniently formulated.
Positioned as complete meals, the frozen bowls are free of antibiotics and preservatives, while the high-protein recipe make them ideal for helping you to stave off hunger when eaten at lunch.
The meal bowls come in three varieties including 'Mandarin Orange Chicken,' 'Teriyaki Chicken' and 'General Two Chicken,' which offers something for everyone. The Crazy Cuizine Asian Bowls are part of the burgeoning "heat and eat" lineup of foods in the grocery store as consumers seek out satisfying yet healthy ways to enjoy their favorite meals without preparation.
Key Themes Behind This Trend
- Preservative-free Frozen Meals
- Opportunity for disruptive innovation in the frozen food industry by providing convenient, complete meals without antibiotics or preservatives.
- High-protein Recipes
- Opportunity for disruptive innovation in the meal preparation industry by offering meals that are both satisfying and provide a high-protein content to help stave off hunger.
- Heat and Eat Foods
- Opportunity for disruptive innovation in the grocery store industry by catering to consumers who seek out satisfying yet healthy options that require minimal preparation.
Where This Applies
- Frozen Food
- Opportunity for disruptive innovation in the frozen food industry by providing convenient, complete meals without antibiotics or preservatives.
- Meal Preparation
- Opportunity for disruptive innovation in the meal preparation industry by offering meals that are both satisfying and provide a high-protein content to help stave off hunger.
- Grocery Store
- Opportunity for disruptive innovation in the grocery store industry by catering to consumers who seek out satisfying yet healthy options that require minimal preparation.
