Ideas
Explore the world's #1 largest database of ideas and innovations, with 461,934 inspiring examples.
Trend Reports
Discover why 1,241 brands rely on our AI-powered Trend Reports to get better, faster insights.
Newsletter
Join 320,992 subscribers who rely on our weekly newsletter to keep up with need-to-know trends and insights.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Consumer Insights
Uncover major shifts and emerging opportunities with our exclusive PRO research.
Trend Reports
Discover why 1,241 brands rely on our AI-powered Trend Reports to get better, faster insights.
Newsletter
Join 320,992 subscribers who rely on our weekly newsletter to keep up with need-to-know trends and insights.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Advisory & Services
Accelerate innovation and ignite disruptive thinking with our award-winning programs and research.
Trend Reports
Get fast, customized trend reports, presentations and deep dives 20x faster than traditional research.
Plans
Get started today with a free consultation, our self-serve tools, or a dedicated program.
Articles & Magazine
Get inspired with our 4,213 innovation strategy articles, keynote, videos and innovation tools.
Innovation Awards
Trend Hunter’s Innovation Strategy Awards recognize the best innovation tactics gathered from our interviews with some of the world's most notable business leaders, authors and change makers.
Advisory & Services
Accelerate innovation and ignite disruptive thinking with our award-winning programs and research.
Innovation Assessment
Enhance your innovation potential with a deeper understanding of your unique innovation archetype and how your organization benchmarks.
FuturistU
Prepare for the years ahead with 100+ lessons, tactics, tools and frameworks with our full learning database.
Innovation Books
Join 20,000,000 people getting better and faster with our New York Times Bestselling books and keynote videos.
Jeremy Gutsche
Ignite your event or virtual event with our CEO, a NY Times Bestselling Author and one of the top innovation keynote speakers.
Our Team of Speakers & Virtual Presenters
Inspire your group with our most popular speakers on innovation, trends, change and futurism.
Custom Training & Events
Bring the Future Festival experience directly to your team or co-hosted custom event.
Custom Masterclasses
Join the world's leading brands who leverage our custom programs to accelerate innovation.
FuturistU 5-Day Program
Become a Futurist with our immersive 5-Day program at Future Festival World Summit.
Online eLearning
Learn the fundamentals of futurism and trends with 100+ online courses about innovation.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Contact
Get in touch to learn more, ask a question or submit a tip.
About Us
Learn more about Trend Hunter and how we accelerate innovation.
Follow-Us
Join our 3,500,000 social media followers, on the cutting edge.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
FAQ
Get answers to common questions about Trend Hunter.
Community
Stay on the cutting-edge with the help of the Trend Hunter community.
Team
Meet the team trusted by hundreds of leading businesses worldwide.
Jobs
Find opportunities to accelerate your career with the #1 Trend Firm.
News
Catch up on noteworthy Trend Hunter news and media mentions.
Join
Build a portfolio and put your trend-spotting abilities to the test.
Advertising
Supercharge your marketing by partnering with Trend Hunter.
Portfolio
Visit your public portfolio and browse your past articles.
Add a Trend
Write up an article and showcase your trend-spotting skills.
My Trends
Edit your articles and see how they stack up on the leaderboards.
Settings
Edit your profile, connect your social media accounts, and more.
Add a trend, customize your dashboard, or track topics.
Future Festival
Innovation Events
Join the world's top innovators at our in person events.
Free Webinars
Learn to innovate through chaos, navigate the new normal and maintain work culture from home.
Custom Training & Events
Bring the Future Festival experience directly to your team or co-hosted custom event.
Search our database of 461,934 cutting edge ideas.

Biodegradable Fragrance Ranges

CPL Aromas Debuted a New Line of Sustainability-Focused Scents

— July 30, 2020 — Eco
CPL Aromas, the beloved family-owned fragrance brand, recently expanded its portfolio with the introduction of the new Biodegradable Fragrance range. As its name suggests, each scent exclusively features materials that are readily or inherently biodegradable.

Kamila Lelakova, a perfumer at CPL Aromas' UK office, notes: “When creating a biodegradable fragrance, as a perfumer there are many challenges and obstacles to overcome. The pallet of biodegradable ingredients is smaller and therefore it takes hard work, time, and patience to find the perfect formula for the scent you are aiming to achieve. Although there are challenges to face, the outcomes for the planet and maintaining CPL’s sustainability efforts outweigh these.”

As more consumers opt for eco-friendly products, we can expect to see other brands following CPL Aromas sustainable lead.

Image Credit: CPL Aromas
Trend Themes
1. Eco-friendly Fragrances - Opportunity to develop and market fragrances made with biodegradable materials to meet the growing demand for eco-friendly products.
2. Sustainable Perfumeries - Disruptive innovation opportunity for perfume brands to prioritize sustainability by incorporating biodegradable ingredients in their product offerings.
3. Green Packaging Solutions - Opportunity for packaging companies to develop sustainable packaging solutions that align with the biodegradable fragrance trend, meeting consumer expectations for eco-friendly packaging.
Industry Implications
1. Fragrance - The fragrance industry can capitalize on the trend by investing in the research and development of biodegradable fragrance ingredients, appealing to eco-conscious consumers.
2. Perfume - Perfume companies can embrace the sustainability trend by leveraging biodegradable fragrance materials in their formulations to meet the demand for eco-friendly perfumes.
3. Packaging - Packaging companies have an opportunity to innovate and provide eco-friendly packaging solutions for biodegradable fragrances, catering to the environmentally conscious market.
4.9
Score
Popularity
Activity
Freshness