No one wants to see actual mucus and snot, so the analogies seen in the Conidrin Nasal Decongestant ad campaign are actually rather clever. Instead of focusing on the actual problem a little too graphically, these print ads show us battling boogers in a simple yet hilarious manner. From crosses and vampires to lions and zebras, each ad depicts a battle that we are sure to win.
Conceived and executed by Sao Paolo-based ad agency Mohallem/Artplan, the Conidrin Nasal Decongestant ad campaign also focuses on the popularity of minimalist illustrations that we have been used to seeing in poster designs in recent months. Considering the great response those designers have been getting, it comes as no surprise that marketers and advertisers would want in on it too.
The Conidrin Nasal Decongestant ad campaign was illustrated by Open the Door.