The Mr. Batter’s Complete Mix Pancake Batter has been unveiled by DreamPak as a shelf-stable product for consumers who are looking for a hassle-free way to prepare the classic breakfast food.
The product comes packaged in easy-to-pour bottles with a total of 15 servings in each and is completely suitable for storage out of the refrigerator, even after being opened. The liquid pancake mix will come in an original Buttermilk variety at first and is sure to come as a welcome product option for consumers who are looking for a way to create fresh food varieties from home without the need to perform any mixing.
The Mr. Batter’s Complete Mix Pancake Batter will launch in March 2019 at Hy-Vee stores nationwide.
Image Credit: DreamPak
Key Themes Behind This Trend
- Shelf-stable Batter Mixes
- Opportunity in creating more shelf-stable batter mixes for quick and easy meal preparation at home.
- Packaging Innovation for Ready-to-use Mixes
- Designing innovative packaging for ready-to-use liquid mixes to make food preparation even more convenient.
- Hassle-free Meal Preparation
- Creating products that eliminate the need for any mixing, measuring, or complex steps involved in meal preparation.
Where This Applies
- Food and Beverage Manufacturing
- Opportunities for food companies to expand their product lines by creating convenient and easy-to-use meal options.
- Packaging Manufacturing
- The packaging industry can capitalize on the demand for innovative and user-friendly packaging for ready-to-use mixes.
- Retail
- Retailers can stock and market these products to consumers as a quick and easy breakfast or meal option, attracting busy consumers.
