'Neon' is a brand that specializes in the creation of colorful cooking tools to catch the eyes of young consumers who are interested in making food at home.
While there are plenty of brightly colored cooking utensils on the market, Neon sets itself apart with dark Broadway-inspired packaging created by Vadim Soloviev to match its unique range of silicone cooking tools. Some of the details that are included on the packaging designs take the form of marquee lights, callout arrows as well as lettering that is styled like traditional light-up neon signage for "maximum attention grabbing."
As many kitchenware products on the market are branded with packaging solutions that favor simple, minimalist themes and limited color palettes, the products from Neon stand out as a fun, inspiring alternative for aspiring young chefs.
Neon Kitchenware Utensils
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Multipurpose Jar Attachments
Educational Kitchen Accessories
Humorously Labeled Food Containers
Swedish Furniture Museums