College Mentorship Launches

Apple Created Its Launch@apple Program to Offer One-on-One Mentorship

Apple launched a new one-on-one college mentorship program, named Launch@Apple, that was created to help first-generation college students in either their freshmen or sophomore year.

Apple is currently accepting applications to its Lauch@Apple College mentorship program, where people can apply for a chance to receive guidance from Apple mentors. The company will be accepting applications until January 8, 2021, and people can apply by answering 18 questions covering various topics including GPA, personal goals, legal status in the United States, and personal finance.

The program will also provide opportunities for paid internships, externships, or job shadowing. The mentorship program is open to people in the fields of business, mathematics, commerce, finance, economics, data analytics and more.

Image Credit: Apple

One-on-one College Mentorship
There is a growing trend of companies offering one-on-one mentorship programs for college students that could be extended to other industries, such as healthcare or technology.
Diversity and Inclusion Programs
There is a trend of companies creating diversity and inclusion programs, such as Launch@Apple, as a way to address inequality and improve representation in the workplace.
Virtual Internships
A trend toward virtual internships, like those offered through Launch@Apple, due to the COVID-19 pandemic could lead to more opportunities for students and companies in various industries to reach a broader range of participants.

Where This Applies

Technology
Tech companies could use one-on-one mentorship programs, like Launch@Apple, to attract and retain diverse talent and create a more inclusive workplace.
Education
Educational institutions could implement one-on-one mentorship programs, similar to Launch@Apple, to help students succeed in their studies and future careers.
Finance
Several of the fields included in Launch@Apple's mentorship program, like finance and economics, could benefit from similar mentorship programs to attract and retain diverse talent and create a more inclusive workplace.
SCORE
1.9 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America, South America, Europe, Asia, Africa
GENERATION
  • Gen Alpha
  • Gen Z (primary audience)
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 19%
Activity 27%
Freshness 10%