Virtual Food Trucks

'ClusterTruck' Redefines On-Demand Food Ordering and Delivery

ClusterTruck is a food delivery company that is now expanding to Kansas City and bringing with it "virtual food trucks." Although food trucks played a big part in inspiring the creation of the business, there are no actual food trucks involved in ClusterTruck at all. Instead, ClusterTruck crafts food truck-inspired menus in kitchens that have been "built specifically for delivery."

As such, foodies are able to conveniently order a wide variety of food items, including everything from burgers to salads. Customers are able to place an on-demand order through the ClusterTruck website or app. Although there is no delivery fee, customers must meet their food delivery driver at the curb for pick-up.

As ClusterTruck CEO Chris Baggott describes: "We believe hungry people should never have to choose between the convenience of fast delivery, the food quality they'd get at a sit-down restaurant and the personality of street food, so we created a service that offers all of the above."

Virtual Food Trucks
Opportunity to disrupt the traditional food truck industry by offering on-demand delivery without the need for physical food trucks.
On-demand Food Ordering
Opportunity to revolutionize the food delivery industry by crafting food truck-inspired menus specifically designed for delivery.
Convenience and Quality
Opportunity to provide customers with the convenience of fast delivery, the food quality of sit-down restaurants, and the personality of street food through a single service.

Sectors Adopting This

Food Delivery
Opportunity to innovate the food delivery industry by leveraging virtual food trucks and offering a variety of food items for on-demand ordering.
Restaurant
Opportunity for restaurants to partner with delivery services like ClusterTruck to expand their reach without the need for physical food trucks.
Technology
Opportunity to develop platforms and apps that facilitate on-demand food ordering, improving convenience and accessibility for customers.
SCORE
6.1 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 81%
Activity 94%
Freshness 8%