The makers of Clif Climber Pouch Wine are attempting to add some spunk to your camping, hiking, kayaking and even rock climbing activities.
This one-of-a-kind series of wine created by Gary Erickson and Kit Crawford may taste like normal wine, however its packaging is everything but normal. The wine comes in a unique pouch that is easy to carry and less likely to shatter into pieces than a bottle. The Clif Climber Pouch Wine was designed for those who enjoy wine during outdoor adventures. Many times, people would love to enjoy a glass of vino around a campfire but the problem is that wine bottles are easy to break, not apt for travel, and disallowed on many campsites, making this the easy alternative.
What's Driving This Trend
- Outdoor Adventure Wines
- There is an opportunity to create more portable wine packaging designed for outdoor adventures.
- Non-glass Wine Packaging
- There is an opportunity to innovate other non-glass packaging for wine to make it more travel-friendly.
- Eco-friendly Wine Packaging
- There is an opportunity to design eco-friendly wine packaging that can withstand outdoor activities.
Who This Affects Most
- Wine
- Wine makers can innovate their packaging to target outdoor adventurers.
- Outdoor Gear
- Outdoor gear companies can explore partnerships with wine makers to develop wine packaging for outdoor enthusiasts.
- Packaging
- Packaging companies can develop more durable and eco-friendly packaging for wine makers targeting outdoor adventurers.
