What is the trend of clean snacking?

Disruptive innovation opportunity: Develop new clean snack products that cater to consumers seeking guilt-free treats with natural ingredients.

What is the trend of paleo and keto-friendly foods?

Disruptive innovation opportunity: Create a range of paleo and keto-friendly products to tap into the growing demand for these specific dietary needs.

What is the trend of alternative flours?

Disruptive innovation opportunity: Explore the use of alternative flours, like coconut and almond, in various food products to provide healthier and gluten-free options.

What are the implications for the snack food industry industry?

Disruptive innovation opportunity: Incorporate clean and mindful snacking options into the snack food industry to meet the evolving preferences of health-conscious consumers.

What are the implications for the specialty diet industry industry?

Disruptive innovation opportunity: Develop a line of products specifically designed to cater to the paleo and keto diet trends, providing consumers with convenient options that align with their dietary restrictions.

What are the implications for the gluten-free market industry?

Disruptive innovation opportunity: Tap into the gluten-free market by creating alternative flour-based products that are not only gluten-free but also delicious and appealing to a broader consumer base.

Grain-Free Mini Cookies : clean cookies

LesserEvil's Clean Cookies See Snacking as a Vessel for Mindfulness

Laura McQuarrie — July 14, 2020 — Lifestyle

References: lesserevil & nosh

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LesserEvil, a brand that's known for its air-popped, organic, non-GMO and gluten-free popcorn snacks, is now venturing into a new category with the introduction of tiny clean cookies. The brand sees "snacking as a vessel for mindful moments" and it is introducing paleo- and keto-friendly Mini Cookies that are clean, grain-free and craveable for their crispy outsides and soft insides.

The Mini Cookies, offered in Almond Butter Chocolate Chip and classic Snickerdoodle varieties, offer a guilt-free take on beloved flavors. The clean cookies are comprised of a handful of simple ingredients, including alternative flours like coconut and almond, plus cage-free eggs, organic ghee and other ingredients that are either entirely non-GMO or all organic.

Image Credit: LesserEvil

Trend Themes

Clean Snacking — Disruptive innovation opportunity: Develop new clean snack products that cater to consumers seeking guilt-free treats with natural ingredients.
Paleo and Keto-friendly Foods — Disruptive innovation opportunity: Create a range of paleo and keto-friendly products to tap into the growing demand for these specific dietary needs.
Alternative Flours — Disruptive innovation opportunity: Explore the use of alternative flours, like coconut and almond, in various food products to provide healthier and gluten-free options.

Industry Implications

Snack Food Industry — Disruptive innovation opportunity: Incorporate clean and mindful snacking options into the snack food industry to meet the evolving preferences of health-conscious consumers.
Specialty Diet Industry — Disruptive innovation opportunity: Develop a line of products specifically designed to cater to the paleo and keto diet trends, providing consumers with convenient options that align with their dietary restrictions.
Gluten-free Market — Disruptive innovation opportunity: Tap into the gluten-free market by creating alternative flour-based products that are not only gluten-free but also delicious and appealing to a broader consumer base.

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