Coffee is maintaining strong popularity amongst consumers like Millennials but not so much with younger demographics like Gen Z, which has brands responding with new products like the Starbucks Signature Chocolate.
Introduced as part of the Chilled Classic range, the drink contains no coffee or caffeine and has been crafted with Fairtrade-certified ingredients. The drink is packaged in a convenient coffee cup container that makes it simple to enjoy whenever the mood strikes and mimics the experience of purchasing a fresh product from a local coffeehouse.
The Starbucks Chilled Classic Signature Chocolate drink will be available at a wide variety of participating retailers given that the original range is presently available in 30 countries in both Europe and the Middle East.
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