Meatless Eggplant Burgers

The 'Classic Burger' by Upton's Naturals is Entirely Plant-Based

The 'Classic Burger' from Upton's Naturals is a new kind of patty from the company that offers a plant-based alternative to traditional meat burgers.

Upton's Naturals produces many types of meat alternatives, mainly using jackfruit as a flavorful and texture-rich substitute for animal products. Now, the company is exploring new territory by experimenting with a seitan, tofu and eggplant vegan burger patty that's packed with 22 grams of protein.

Since the ingredients used in this burger are known for their ability to absorb flavors, the burger is flavorfully enriched with seasonings from garlic and sea salt to paprika and natural hickory smoke. This savory Classic Burger will be a pleasing option for vegetarians, vegans and open-minded carnivores who want an alternative to bean-based or soy burgers.

Plant-based Burgers
Opportunity for disruptive innovation in the plant-based food industry by creating new and flavorful alternatives to traditional meat burgers using ingredients like jackfruit, seitan, tofu, and eggplant.
Meat Alternative Products
Opportunity for disruptive innovation in the meat alternative industry by exploring new ways to use jackfruit as a flavorful and texture-rich substitute for animal products.
Flavorful Vegan Options
Opportunity for disruptive innovation in the vegan food industry by creating savory and flavorful vegan burger options that appeal to vegetarians, vegans, and meat-eaters alike.

Sectors Adopting This

Food and Beverage
Opportunity for disruptive innovation in the food and beverage industry by developing and commercializing plant-based burger patties made from ingredients like jackfruit, seitan, tofu, and eggplant.
Meat Alternative
Opportunity for disruptive innovation in the meat alternative industry by offering flavorful and protein-packed burger patties made from seitan, tofu, and eggplant as a cruelty-free alternative to traditional meat burgers.
Vegan Food
Opportunity for disruptive innovation in the vegan food industry by introducing flavorful vegan burger options that appeal to a wide range of consumers, including vegetarians, vegans, and open-minded carnivores looking for meat alternatives.
SCORE
2.0 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 25%
Activity 26%
Freshness 8%

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