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Musical Mashup Platforms

The Clash Up Series Allow Users to Create Custom Mashups

— May 2, 2016 — Pop Culture
'Interlude' recently introduced a new feature called 'Clash Up' that allows users to create custom mashups. With music from a wide variety of popular artists, the platform provides a creative way for users to generate their own musical creations.

The Clash Up series is an interactive feature that allows users to mix music by different artists. Each week, Interlude will feature a series of artists from different decades and genres. For instance, the first week features music from artists such as Jason Derulo, Notorious B.I.G., The Flaming Lips and the B-52s. Users start with one video and then begin adding more until they create the perfect mash-up. Each song is also accompanied by an interactive music video for a truly immersive experience.

With 81 possible combinations for each video, the platform provides a fun way for users to experiment with music.
Trend Themes
1. Custom Mashup Creation - The Clash Up series enables users to create unique mashups by mixing music from different artists.
2. Interactive Music Videos - Accompanying each song, interactive music videos offer users a fully immersive experience.
3. Experimental Music Exploration - With 81 possible combinations for each video, the platform encourages users to explore and experiment with music.
Industry Implications
1. Music Streaming Platforms - Platforms like Interlude can incorporate the Clash Up feature to engage users and provide a personalized music experience.
2. Digital Entertainment - The interactive music video aspect of the Clash Up series presents opportunities for innovation in the digital entertainment industry.
3. Social Media - Integrating the custom mashup creation feature into popular social media platforms could create disruptive innovation in the industry.
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