Cinnamon-Swirled Coffee Cakes

Trader Joe’s Cinnamon Crumb Coffee Cake Mix is Perfect for Fall

Fall is the season for warm and nutty spices, which makes it the perfect time for a product like Trader Joe’s Cinnamon Crumb Coffee Cake Mix.

Trader Joe’s Cinnamon Crumb Coffee Cake Mix originally made its debut back in 2010, but was eventually discontinued. Now the fan-favorite cake is back for fall 2019. Like the original, the Cinnamon Crumb Coffee Cake Mix creates a cake that is dense, but moist, and bursting with flavor. Trader Joe's describes it as a "perfectly sweet golden Cake, festooned with a cinnamon swirl and golden Cinnamon Crumb topping." Best of all, the mix comes together easily with just a few basic pantry ingredients and a little bit of time in the oven.

Image Credit: <i> Trader Joe's.</i>

Warm and Nutty Spices
Opportunity for innovative spice blends and flavor combinations that evoke cozy fall flavors.
Reviving Fan-favorite Products
Disruptive innovation potential in bringing back discontinued products that have a dedicated customer base.
Convenience Through Pantry Ingredients
Opportunity to create convenient baking mixes that utilize basic pantry staples for easy and accessible homemade treats.

Where This Applies

Food and Beverage
Innovative ways to develop unique spice blends and flavors in food and beverage products.
Retail
Reviving discontinued products to cater to nostalgic consumers and create a competitive advantage.
Consumer Goods
Developing convenient baking mixes that provide homemade taste and convenience using pantry staples.
SCORE
0.6 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 2%
Activity 8%
Freshness 9%