Graham Cracker-Dusted Cereals

CinnaGraham Toast Crunch Cereal is Sweet and Crunchy

The CinnaGraham Toast Crunch cereal is a new breakfast product being launched by General Mills to provide consumers with a way to satisfy their craving for sweet, crunchy experiences in the morning. The cereal is made with the crunchy squares that consumers are familiar with, but has been paired with a graham cracker-flavored dusting of cinnamon sugar. This will give the cereal a sweet honey flavor that will call to mind graham crackers and help to enhance the flavor as well as the textural experience.

The CinnaGraham Toast Crunch cereal is expected to start showing up on store shelves starting in mid-December with nationwide availability projected to take place in January 2022 with prices ranging from $4.31 to $5.08.

Image Credit: General Mills

Graham Cracker-inspired Products
Opportunity for food and beverage companies to develop products with graham cracker-inspired flavor profiles and textures.
Sweet-dusted Cereals
Opportunity for cereal manufacturers to create new and innovative breakfast products with sweet dustings of flavorings.
Indulgent Breakfast Foods
Opportunity for food companies to capitalize on consumers' desire for indulgent breakfast foods by creating new and interesting products.

Sectors Adopting This

Food and Beverage
Opportunity for food and beverage companies to capitalize on the demand for new and interesting breakfast products.
Cereal Manufacturing
Opportunity for cereal manufacturers to create new and innovative breakfast products with sweet dustings of flavorings.
Retail
Opportunity for retailers to carry new and interesting breakfast products that will appeal to consumers.
SCORE
0.9 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America
GENERATION
  • Gen X
  • Gen Z (primary audience)
  • Gen Alpha (primary audience)
  • Millennial (primary audience)
POPULARITY
Popularity 5%
Activity 12%
Freshness 11%