Upcycled Gluten-Free Cookies

Fancypants Gluten-Free Chocolate Chip Crispy Cookies are Nut-Free

The Fancypants Gluten-Free Chocolate Chip Crispy Cookies have been launched by the brand as its first-ever gluten-free flavor that's perfect for consumers to pick up this summer as a free-from take on a classic baked good.

The cookies are crafted with upcycled okara flour and rice flour, which have been used in just the right balance to achieve a crispy texture. The flours used by the brand are both naturally gluten-free and Non-GMO Project Verified, while also being nut-free. The chocolate chips in the mix are the same ones the brand uses in its original chocolate chip cookies to extend the same high-quality flavor experience to the gluten-free version.

The Fancypants Gluten-Free Chocolate Chip Crispy Cookies come in a fully recyclable pouch thanks to a partnership with How2Recycle.

Image Credit: Fancypants

Upcycled Ingredients
Reusing ingredients like okara flour in mainstream food products can reduce waste and promote sustainability.
Gluten-free Expansion
Increasing demand for gluten-free alternatives opens new markets for diverse and innovative product variations.
Recyclable Packaging
Partnerships with recycling programs to offer fully recyclable packaging can attract eco-conscious consumers.

Where This Applies

Health-conscious Foods
The rise in dietary restrictions has led to increased innovation in creating gluten-free and allergen-free food products.
Sustainable Packaging
Consumer demand for eco-friendly packaging solutions is driving the adoption of recyclability in product design.
Food Waste Reduction
The utilization of upcycled ingredients taps into a growing market focused on sustainability and reducing food waste.
SCORE
3.6 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 35%
Activity 44%
Freshness 30%

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