Free Trend Report Free 2018 Report & eBook

Get the top 100 trends happening right NOW -- plus a FREE copy of our award-winning book. Our Research Methodology

This article is one of 350,000 experiments. We use crowd filtering, big data and AI to identify insights.

Godiva's Three-Course Chocolate Experience Activates the Senses

 - Sep 26, 2017
References: godiva & campaignlive
To mark the release of its Masterpieces collection in UK supermarket chain Sainsbury's, Godiva is hosting The Godiva Masterpiece Banquet, which introduces a multi-sensory experience of scents, sounds, movement and textures.

The immersive three-course chocolate experience is entirely inspired by the chocolates in the collection, which includes treats like dark chocolate ganache hearts, milk chocolate hazelnut oysters and milk chocolate caramel lions.

As the launch of the Godiva Masterpieces collection at Sainsbury's is all about making luxury accessible in everyday life, the banquet uses art as a means of elevating ordinary experiences. Those who are interested in tickets to The Godiva Masterpiece Banquet may apply on the brand's Facebook page for their chance to win access via a public ballot.