Olivia Newton-John's daughter has released a music video and it is not for anyone with a queasy stomach; Chloe Lattanzi 'Play With Me' depicts the 25-year-old singer committing suicide in a wide variety of ways, including electrocuting herself in the bathtub, slitting her wrists, shooting herself in the head, and finally by snorting cocaine.
Each time, Lattanzi is seated next to a man who is assumed to be her lover, as she sings "Never knew love would taste like this." The Chloe Lattanzi 'Play With Me' video has received several negative critiques that cite it as overly morbid and disturbing.
She posted a video response saying, "It's an artist's job to challenge ideas. So that's what I'm doing. As you can see, I'm a very well-adjusted person...It's purely just for artistic value."
What Makes This Trend Stand Out
- Controversial Music Videos
- The rise of music videos that tackle taboo, controversial and sensitive topics while pushing the boundary of artistic value.
- Mental Health Advocacy
- The increased efforts to advocate for mental wellness in the music industry through songs that tackle topics such as depression, anxiety and suicide.
- Interactive Music Experience
- The use of immersive storytelling and advanced technology to create an experiential music experience that is multi-sensory and interactive.
Sectors Adopting This
- Music and Entertainment
- More artists push the boundaries on taboo topics in their music, fashion, and art, prompting the music industry to embrace more controversial themes and concepts.
- Mental Health and Wellness
- Social awareness around artist health has sparked an upswing of artist-sponsored mental health initiatives and campaigns.
- Virtual Reality and Interactive Technology
- The increasing adoption of virtual reality (VR) and interactive technology in the music industry mirrors the growing trend towards immersive experiences, allowing artists to connect with fan bases in a unique and innovative way.
