Superfood Tortilla Chips

Supereats Makes Chips Healthy with Kale and Chia Seeds

To take snacks eaten with hummus, vegetable salsa or fresh guacamole to the next level of nutrition, Supereats decided to make tortilla chips healthy again. While this has been attempted in the past with whole wheat and corn-based tortillas, this line from Supereats goes above and beyond with superfoods like beans, kale and chia seeds.

While all of the nutrient-dense 'Kale + Chia' chips feature a distinctive green coloring, they come in a variety of flavors like Sea Salt, Cheddar and Ranch.

The non-GMO, vegan and gluten-free snacks are loaded with antioxidants, fiber, protein, as well as contribute to nearly the full daily value requirements of Vitamin A and Vitamin C. Whether these alternative chips are eaten on their own or consumed with a dip, this is a far healthier choice in comparison to other comforting snacks.

Superfood Tortilla Chips
Supereats creates nutrient-dense tortilla chips with superfoods like kale and chia seeds, offering a healthier snack option.
Healthy Snack Alternatives
The rise of snacks made with beans, kale, and chia seeds showcases the growing demand for healthier snack options.
Functional Ingredients in Snacks
The inclusion of antioxidants, fiber, and protein in tortilla chips demonstrates the trend of incorporating functional ingredients into snack foods.

Sectors Adopting This

Food and Beverage
The food industry can explore the market for nutrient-dense snacks and innovate with superfoods to cater to health-conscious consumers.
Healthy Snacks
The healthy snack industry can leverage the popularity of chips made with superfoods like kale and chia seeds as a disruptive innovation opportunity.
Functional Foods
The functional foods industry can develop more snack options enriched with antioxidants, fiber, and protein, promoting their health benefits.
SCORE
1.1 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America
GENERATION
  • Gen Alpha
  • Gen Z (primary audience)
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 16%
Activity 10%
Freshness 8%

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