"-3A UBBB" and "1A U =0;;;" are a few of the strange tweets now being posted to the Twitter page of Chicken Treat, followed by the hashtag #ChickenTweet. These tweets are not the work of a careless employee, but an actual chicken named Betty that's taken over the social account for the fast food brand.
The four-year-old domestic chicken has been posting "whatever's on her mind," and in the process, she's been drawing tons of people to the Twitter page. While Betty's tweets are a far cry from any familiar language, the brand's audience is still fond of engaging Betty in conversations, noting things like "That could be Betty's rap star name."
Another part of the fun for the brand and the audience is trying to decode Betty's cryptic #ChickenTweets. When Betty typed "cybrg," people were quick to try and piece together what the chicken is trying to tell us.
Tweeting Chicken Campaigns
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