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Caffeinated Chewing Gums

Japan's Black Black Chewing Gum Flavor Packs a Caffeinated Punch

— September 17, 2014 — Lifestyle
Japan's Lotte Black Black chewing gum flavor is ideal for coffee lovers who would rather chew than sip. The caffeine content in the chewing gum is said to be absorbed about three times quicker than that you'd find in a coffee drink, plus the gum is mint-flavored, so there's no need to worry about having that awful coffee breath afterwards. Most gums that are minty and fresh are colored white, but this one has a dark coloring from agents like cacao and gardenia, which is where the name of the product comes from.

Although caffeine has gotten a bad rap, the Black Black Gum isn't all bad, since it does contain a form of the B-3 Vitamin, niacinamide.
Trend Themes
1. Caffeinated Chewing Gums - The market for alternative caffeine sources, like Lotte Black Black chewing gum, is growing as consumers embrace convenient and quick ways to get their caffeine fix.
2. Functional Chewing Gums - Consumers are increasingly looking for chewing gums that offer added health benefits, like niacinamide in Lotte Black Black flavor, presenting a great opportunity for companies to develop and market functional chewing gum products.
3. Natural Coloring Agents - The use of natural coloring agents, as seen in the dark coloring of Lotte Black Black flavor from cacao and gardenia, is a growing trend in the food industry, presenting a disruptive innovation opportunity for manufacturers to make their products healthier and more attractive to consumers.
Industry Implications
1. Food and Beverage - The food and beverage industry can benefit from the growing demand for alternative caffeine sources and functional chewing gums like Lotte Black Black flavor, providing a chance for companies to innovate and create new products that cater to changing consumer preferences.
2. Health and Wellness - The health and wellness industry can capitalize on the trend towards functional chewing gums and the use of natural ingredients to develop products that provide added health benefits to consumers like niacinamide and other vitamins and supplements.
3. Retail - Retailers can benefit from the growing popularity of alternative caffeine sources and functional chewing gums like Lotte Black Black flavor by creating dedicated retail spaces or displays that feature such products, providing consumers with a convenient and attractive way to purchase these items.
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