Reusable Chewing Gum Containers

Dorcas Chu Creates a Multi-Functional Design Object

An innovative and reusable chewing gum container was emerging designer Dorcas Chu's answer to gum littering. The design comes from the realization that "chewing gum is the second most littered item in the world and 80 to 90 percent of chewing gum is not disposed of properly." Hence, Dorcas Chu's reusable chewing gum container has implications for sustainability.

From research to completion, this project was informed by IDEO methods, otherwise referred to as human-centered design that takes a creative approach to problem-solving. It starts with the user and ends with the innovation which is tailored-made to suit the user's needs. This project was recognized with the Australian Industrial Product Design Graduate of the Year from the Design Institute of Australia. It was showcased as part of the Dezeen School Shows.

Image Credit: Dorcas Chu

Reusable-chewing-gum-containers
The trend of using reusable and sustainable products is on the rise, and reusable chewing gum containers can disrupt the traditional single-use packaging industry.
Human-centered-design
The trend of using human-centered design methodologies can inspire innovative solutions that address global problems such as waste management.
Sustainable-packaging
The trend of creating sustainable packaging solutions can revolutionize the way products are packaged and consumed, particularly in the food and beverage industry.

Industries Being Reshaped

Packaging-industry
The packaging industry can explore reusable and sustainable packaging solutions, which can lead to a significant reduction in waste and environmental damage.
Consumer-goods-industry
The consumer goods industry can benefit from sustainable and reusable products such as chewing gum containers to attract environmentally conscious consumers.
Design-industry
The design industry can adopt human-centered design methodologies to create innovative products that address global problems such as waste management and sustainability.
SCORE
6.0 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America
GENERATION
  • Gen Z (primary audience)
  • Gen Alpha (primary audience)
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 82%
Activity 86%
Freshness 13%