Chick-fil-A's Gooey New Cheese Sauce is a Fast Food Hit
Katherine Pendrill — March 3, 2019 — Lifestyle
It seems that Chick-fil-A's special sauce may finally have met its match with the debut of the chain's gooey new cheese sauce.
Chick-fil-A's tasty new cheese sauce is currently available at 436 locations in the Midwest and Northeast. The sauce is made from a creamy blend of parmesan and Swiss cheeses for an ultra-cheesy dip. As some fans have described it, the sauce tastes a lot like queso without any spice, making it a great pairing for fries or chicken tenders. In fact, the new cheese sauce has received so much love from fans, it looks to be overtaking the chain's special sauce in popularity.
As Chick-fil-A's new cheese sauce demonstrates, brands can still find innovative ways to top even their most iconic offerings.
Image Credit: Jon-Michael Poff, Buzzfeed.
Chick-fil-A's tasty new cheese sauce is currently available at 436 locations in the Midwest and Northeast. The sauce is made from a creamy blend of parmesan and Swiss cheeses for an ultra-cheesy dip. As some fans have described it, the sauce tastes a lot like queso without any spice, making it a great pairing for fries or chicken tenders. In fact, the new cheese sauce has received so much love from fans, it looks to be overtaking the chain's special sauce in popularity.
As Chick-fil-A's new cheese sauce demonstrates, brands can still find innovative ways to top even their most iconic offerings.
Image Credit: Jon-Michael Poff, Buzzfeed.
Trend Themes
1. Cheese Sauce Craze - Fast food chains are introducing new cheese sauces to their menus, taking over from traditional sauces and becoming a new trend in the industry.
2. Regional Offerings - Introducing regional food offerings that are unique to specific areas of a chain's market can be a way to innovate offerings and increase consumer engagement.
3. Simplified Tastes - Fast food chains are catering to simpler tastes with new offerings that highlight core ingredients, such as the creaminess of cheese in Chick-fil-A's new sauce.
Industry Implications
1. Fast Food - Fast food chains are constantly innovating their menus and offerings to stay relevant and attract new customers.
2. Food Production - Food producers can take advantage of the cheese sauce trend by creating new and unique cheese products for fast food chains and other food service providers.
3. Food Packaging - Food packaging companies can develop packaging specifically designed for cheese sauce or other dipping sauces to make them more accessible and convenient for consumers.
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