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Cereal-Crusted Donuts

Tim Hortons' Cereal-Covered Donuts are Colorful, Crunchy and Fruity

— July 31, 2020 — Lifestyle
Tim Hortons is introducing a new Froot Loops Dream Donut, which takes the form of a cereal-covered donut topped with crunchy, rainbow-colored crushed cereal pieces. Underneath other toppings like a drizzle of white icing, there's a sweet strawberry-iced donut that forms the base of the colorful, texture-rich treat.

For those who like smaller, bite-sized sweets—especially those that are perfect for sharing with others—Tim Hortons is also introducing Froot Loops Timbits, which are glazed citrus cake donut holes that are also covered in colorful bits of crushed-up Froot Loops cereal.

As is the norm with collaborative sweets from Tim Hortons, these special ones will only be available for a limited time this summer, appealing to Froot Loops lovers of all ages.

Image Credit: Tim Hortons
Trend Themes
1. Cereal-covered Donuts - Opportunity for bakeries and cafes to innovate by offering a variety of cereal-covered donuts with different flavor combinations and cereal choices.
2. Colorful Food Trend - Opportunity for food and beverage companies to create visually appealing and colorful products that attract young consumers and capitalize on the popularity of Instagrammable food.
3. Limited-time Collaborations - Opportunity for partnerships between brands and limited-time collaborations to create buzz and increase sales by offering unique and exclusive products to customers.
Industry Implications
1. Bakery - Bakeries can leverage the cereal-covered donut trend to create new and exciting flavors and textures, attracting customers who seek unique and indulgent treats.
2. Cafes - Cafes can capitalize on the colorful food trend by offering cereal-covered donuts as a vibrant and Instagram-friendly option, appealing to younger demographics.
3. Food and Beverage - Food and beverage companies can explore limited-time collaborations with popular cereal brands to create exclusive products, generating excitement and boosting sales.
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