The CB2 x Fred Segal Collection is Inspired by Venice Beach

 - Aug 8, 2017
References: cb2 & refinery29
The 'CB2 x Fred Segal' collaboration aims to bring SoCal style to those who can't live in the Sunshine State full-time.

Fred Segal is a store in Los Angeles that has gained global fame through its pop culture mentions in films like 'Clueless' and 'Legally Blonde.' In the nineties and early aughts, the store was seen as the ultimate destination for style-makers.

The collection is inspired by the fun, carefree lifestyle of Venice Beach, California. Many of the pieces take direct inspiration from this lifestyle with rich ocean blue colors and palm tree references. The collection includes Fred Segal's signature blue and red color-scheme throughout and features many of-the-moment pieces like a heart-shaped neon sign.

Mainly consisting of home accessories and small furniture pieces, the CB2 x Fred Segal collaboration is the perfect marriage of each brand's style.