A cash-free Starbucks will be opening in South Korea following the success of a trial cashless coffee chain in Seattle.
This change will occur on April 23rd at three of the brand's busiest districts including including Gangnam and Guro in Seoul and Pangyo in Seongnam. This move arrives as the brand's response to a shift in consumer's spending habits, as more people opt to make payments from credit cards or mobile devices. This habit is more prevalent in the bustling areas of South Korea where the daily average credit card spending sky rocketed to $41.65 billion last year.
Starbucks South Korea also noted that cash payments are "constantly declining" at locations, making up only 7% of last year's purchases.
Image credit: Starbucks
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