The Casa Blanca app helps to take a user's personal preferences into account when searching for the right real estate and it's being compared to the experience of dating apps. The newly launched real estate app is powered by matchmaking technology that lets users swipe either left or right to express their interest in a potential residence.
The process of getting started with the app involves a style quiz, so that factors such as neighborhood and budget can be taken into consideration when pulling up matches. From there, the quiz also shares photos of home interiors and gets users to identify their style preferences. The app also considers lifestyle preferences, so that users can be matched with amenities and areas that best suit their needs and wants.