'Scent' is an online candle subscription service that makes customized votives for each individual consumer based on their personal tastes and what fragrances they are naturally attracted to. From there the brand delivers the intimately made candles on a monthly, bi-monthly or quarterly basis to be used in the home.
The service acts as a personalized scent consultant that takes the time to learn about the consumer and what notes they enjoy most to have in their home. The brand's model works on a custom basis, allowing consumers to have a dialogue with the scent technicians to share whether they like masculine, feminine, fruity, citrus, fresh or musky notes. The candles can constantly be changed as well, as consumers discover new notes they like.
Each delivery features the candle and a card describing the infused scents.