Moisture-Dissipating Sunglass Lenses

District Vision Calm-Tech Lens Technology is Advanced

The District Vision Calm-Tech Lens Technology has been unveiled by the brand as a new protective sunglasses option for athletes and travelers alike who are looking for a better way to handle environmental factors. The lenses are positioned as the world's first porous lenses that will work to absorb moisture and dissipate it quickly to prevent the vision of the wearer from being obscured. This will work effectively with ambient moisture in the air as well as fog, rain droplets, light and more.

The District Vision Calm-Tech Lens Technology has been tested over the course of the past two years and promises to deliver impressive results for wearers of all ranges. Priced at $219, the lenses are available on the brand's Keiichi and Takeyoshi Altitude Master styles.

Porous Lens Technology
The development of porous lenses that absorb and dissipate moisture presents an opportunity for innovative advancements in eyewear technology.
Environmental Protective Eyewear
The rise of sunglasses designed to handle various environmental factors opens up opportunities for creating specialized eyewear solutions for athletes and travelers.
Moisture-dissipating Technology
The incorporation of moisture-dissipating technology in sunglass lenses allows for improved visibility in adverse weather conditions, offering potential for disruption in the eyewear industry.

Where This Applies

Eyewear
The development of moisture-dissipating sunglass lenses creates room for innovation within the eyewear industry, leading to new product offerings.
Athletics
The introduction of protective eyewear designed for athletes opens up opportunities for disruptive innovation in the sports industry, improving performance and safety.
Travel
The advancement in protective sunglasses for travelers presents a chance for disruptive innovation in the travel industry, enhancing comfort and visibility during outdoor activities.
SCORE
3.7 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America
GENERATION
  • Gen Z
  • Gen Alpha
  • Gen X
  • Millennial (primary audience)
POPULARITY
Popularity 42%
Activity 61%
Freshness 9%