Neoclassical Stone Swing Sets

This Caesarstone Swing Set is a Playful Juxtaposition in Milan

Located within a stunning Neoclassical palazzo in Milan, this epic Caesarstone swing set infuses the space with an unrivaled sense of play. The immersive installation was created by British designer Philippe Malouin for 2015 Milan Design Week.

Created as a means of showcasing the varying color properties of Caesarstone, an earlier incarnation of the swing set was presented by Malouin at Toronto's Interior Design Show in January 2015. Each of the seats of the Caesarstone swing set is an example of the differing color properties of the solid material.

This epic installation, contained within Milan's Palazzo Serbelloni, and its intriguing form is contrasted by the Neoclassical architecture of the space, making it a truly unique experience for patrons.

Neoclassical Swing Set Installations
Designers are using neoclassical spaces for modern, playful installations, creating a unique and contrasting experience for patrons
Solid Material Color Showcases
Designers are incorporating solid materials, such as Caesarstone, into installations to showcase their varying color properties
Immersive Design Week Installations
Designers are creating epic and playful installations for design weeks, offering patrons a unique and unforgettable experience

Sectors Adopting This

Interior Design
Interior designers could incorporate neoclassical swing sets into their designs to create a playful contrast in historic spaces
Building Materials
Building materials manufacturers could explore the use of solid materials, such as Caesarstone, in playful installations to showcase their unique properties
Event Planning
Event planners could look to immersive and unique installations, like those at design weeks, to create unforgettable experiences for their clients
SCORE
2.5 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America, Europe
GENERATION
  • Gen Alpha
  • Gen Z (primary audience)
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 45%
Activity 23%
Freshness 8%