Aromatic Alcohol Cleansers

Brooklyn Brewery Beer Soap Intoxicates the Body with a Boozy Smell

Aside from bacon fragrances, the next best thing to help you achieve a manly smell is through the Brooklyn Brewery Beer Soap.

Brooklyn Brewery produces some of the best beers around, so it's a little surprising to see them go into the hygiene department. Instead of intoxicating the body with scents of lavender or whatever exotic flower smells nice, the company encourages you to slap on the aroma of alcohol without the heavy drinking. The Brooklyn Brewery Beer Soap offers three different scents based on the style of beer that the brewery cooks up. There's Lager, Brown Ale and Black Chocolate Stout style, all of which are placed into a package that looks exactly like a beer can. This is the one chance to prove that smelling like alcohol isn't always attributed to a drinking problem.

Alcohol-inspired Scents
There is a trend towards using alcohol-inspired scents in personal hygiene products such as soap.
Beer-flavored Soap
The trend towards unique and unusual scents in personal hygiene products has led to the creation of beer-flavored soap.
Hybrid Personal Care Products
There is a trend towards creating hybrid personal care products that combine elements of both traditional grooming and non-traditional scents and ingredients.

Sectors Adopting This

Craft Beer
Craft beer companies can explore the creation of beer-inspired personal care products as a new revenue stream and way to build brand loyalty.
Personal Care
The personal care industry can explore new and unique scent combinations in their products, such as beer and other alcoholic scents, to appeal to a wider audience.
Gifts and Souvenirs
Gift shops, souvenir stores and tourism industry can add beer-flavored soap to their line of products to offer something different to visitors and improve their profits.
SCORE
2.1 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America, Europe
GENERATION
  • Gen Z
  • Gen Alpha
  • Gen X
  • Millennial (primary audience)
POPULARITY
Popularity 9%
Activity 47%
Freshness 8%