Bird-Branded Botanical Vodka

Jays Distillery is a British Vodka Maker with Sophisticated Packaging

Jays Distillery is a Suffolk-based vodka brand that boasts a blue jay as its mascot. The British vodka brand is packaged in sophisticated bottles that feature a touch of the artisan aesthetic as a reflection of its craft distillery production methods.

With a blue jay bird on each of the brand's spirits bottles, Jays Distillery is based out of a historic townhouse in Suffolk that was originally called 'The Jays' due to the high number of blue jays that hung around on the street. Created in a quaint country setting, the product's bottle design reflects the relaxed setting in which the spirits are distilled.

The Jays Distillery product offering includes an orange-infused botanical vodka, a cucumber-infused botanical gin and a cinnamon-infused botanical rum.

Craft Distillery
Craft distilleries are becoming more popular, offering unique and artisanal spirits that can stand out from traditional brands.
Artisan Packaging
Artisan packaging provides an opportunity to create an aesthetically pleasing and unique design that reflects the craft distillery production methods of spirits.
Botanical Infusions
Infusing spirits with botanicals offers a unique and flavorful twist on traditional liquors and an opportunity for experimentation.

Who This Affects Most

Alcohol
In the alcohol industry, there is an opportunity to embrace craft distillery methods and unique botanical infusions to create new and interesting products.
Packaging
The packaging industry can provide opportunities for unique designs that reflect the artisanal production methods of craft distilleries.
Hospitality
The hospitality industry can take advantage of the rise of craft distilleries and unique botanical infusions to offer their customers a unique and flavorful spirit experience.
SCORE
2.8 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America, South America, Europe, Asia
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 34%
Activity 41%
Freshness 8%