Fresh Breath Fruits

South Korean Researchers are Developing Breath-Freshening Apples

South Korean researchers are developing a breath-freshening apple designed to get people to eat more fruit. The breath-freshening apples have been dubbed "Kiss Apples" and each will be about the size of a ping pong ball.

If the South Koreans put the department of Rural Development Administration on the task of developing a breath-freshening apple, then you know they mean serious business. While the approach is rather unorthodox, I like how it is rooted in getting people to eat healthier. I eat as many apples as anyone I know, but even I would up my intake if I could fit multiple apples in my pocket and if they freshened my breath. Unfortunately, there's no set time for this project's completion, which means that you will have to continue pounding apple-flavored mints for the time being.

Breath-freshening Fruits
Developing fruits with natural breath-freshening properties.
Convenience Savvy Snacks
Creating snack-sized fruits for on-the-go consumption.
Personalized Health Foods
Developing food products tailored to individual health needs.

Where This Applies

Food and Beverage
Opportunity for food and beverage companies to develop innovative fruit products with added benefits.
Health and Wellness
Potential for health and wellness industry to explore the development of natural breath-freshening products.
Technology
Chance for technology companies to create an app or device that measures and improves breath freshness.
SCORE
1.2 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America, Asia
GENERATION
  • Gen Z
  • Gen Alpha
  • Gen X
  • Millennial (primary audience)
POPULARITY
Popularity 3%
Activity 25%
Freshness 8%