UK-based food company 'Moma,' recently introduced a new line of oat-infused breakfast shakes. For many busy individuals, breakfast is often rushed or forgotten entirely. These hearty oatmeal shakes make it easy to grab a filling and nutritious breakfast on the go.
The 'Oatie' shakes combine smooth wholegrain oats with low-fat probiotic yogurt and pieces of real fruit. In fact, each breakfast shake contains a full serving of fruit. The inclusion of wholegrain oats is key because this ingredient provides a slow release of carbohydrates, which helps to keep you feeling full for longer. Aside from keeping you feeling satiated, oats are also high in fiber, Vitamin B and folic acid. Oats even contain a healthy soluble fiber that has been shown to help reduce cholesterol.
The nutritious breakfast shakes are available in two delicious varieties, including Strawberry Banana and Mango Peach.
Key Themes Behind This Trend
- Oat-infused Breakfast Shakes
- Opportunity for developing innovative oat-based breakfast products that provide a slow release of energy.
- Convenient On-the-go Breakfast Solutions
- Potential for creating convenient and nutritious breakfast options for busy individuals.
- Health-focused Meal Replacement Shakes
- Chance to disrupt the meal replacement market with shakes that combine wholegrain oats and real fruit.
Where This Applies
- Food and Beverage
- Opportunity for food companies to create oat-infused breakfast shakes and innovative breakfast products.
- Health and Wellness
- Potential for health and wellness companies to develop nutritious meal replacement shakes.
- Convenience and Ready-to-eat Foods
- Opportunity to provide convenient and healthy on-the-go breakfast solutions.
