In an endeavor to showcase the elegance and simplicity of their publishing company, Evgeny Perfilev created a small batch of bread wine. An old and nearly extinct kind of Russian gran distillate, the bread wine has a beautiful vintage styled label.
This label is printed on letterpress and features a simple black and red color scheme in addition to a detailed emblem. The authentic wine label serves to demonstrate the uniqueness of the vino batch. This goes on a transparent glass bottle with no tint and a regular cork, truly heralding to earlier days (much like a book publisher itself).
Designed by Ivan Gulkov and illustrated by Andrey Kokorin, this project was produced globally in both Moscow, Russia and San Francisco.
What Makes This Trend Stand Out
- Vintage-inspired Wine Labels
- The resurgence of vintage-inspired wine labels presents an opportunity for wineries to tap into consumers' nostalgia for simpler times.
- Handcrafted Packaging Design
- The demand for handcrafted packaging design allows businesses to create unique and artisanal experiences for consumers.
- Transparency and Authenticity in Packaging
- Consumers are seeking genuine and transparent packaging that reflects the craftsmanship and uniqueness of the product.
Sectors Adopting This
- Wine Production
- Wine producers can leverage the trend of vintage-inspired labels to differentiate their offerings and create a sense of nostalgia and authenticity.
- Graphic Design
- The demand for handcrafted packaging design presents opportunities for designers to showcase their skills and creativity in creating unique and memorable packaging.
- Publishing
- The concept of transparency and authenticity in packaging can be applied to the publishing industry, allowing publishers to create unique and visually appealing book covers that resonate with readers.
