Powerful Portable Waterproof Speakers

BRAVEN Mira Speakers Make a Splash at CES 2014

One of the more practical pieces to come out of CES 2014 is the BRAVEN Mira Speaker. Just like phones, speakers are quickly getting smaller and smaller while also somehow getting more powerful, and these speakers exemplify that.

The speakers work on a Bluetooth signal, so you won't have to worry about a bunch of complicated wires getting tangled or having to trip over them while you carry your speaker set with you. The speakers themselves are also quite small, so they eliminate the need to carry around a bulky set up just to get some sound when you're on the go.

Don't mistake their size for a lack of power, though. These speakers comfortably fill up the room with crystal clear sound and essentially make your bigger and heavier set obsolete. The BRAVEN Mira speakers run on a rechargeable lithium battery, but can easily give you up to ten hours of sound on a single charge. Better yet, they're waterproof just in case you weren't sold yet.

Smaller Portable Speakers
Opportunity for developing speakers that are compact and easy to carry while still delivering powerful sound.
Wireless Connectivity
Opportunity to create speakers that eliminate the need for complicated wires and cables, making it easier for users to connect their devices.
Waterproof Technology
Opportunity to incorporate waterproof features in portable speakers, allowing users to enjoy music even in wet or outdoor environments.

Where This Applies

Consumer Electronics
Potential for innovation in developing smaller, more powerful speakers for the consumer market.
Audio Technology
Opportunity to advance wireless connectivity and sound quality in portable speakers for audio industry professionals.
Outdoor Recreation
Potential for waterproof speakers that enhance the outdoor music listening experience for hikers, campers, and adventure enthusiasts.
SCORE
3.2 out of 10
GENDER
30% Men70% Women
MARKETTop markets: North America, South America, Europe, Asia
GENERATION
  • Gen Alpha
  • Gen X
  • Gen Z (primary audience)
  • Millennial (primary audience)
POPULARITY
Popularity 40%
Activity 48%
Freshness 8%