This example of boxed soup packaging is a student project of Lauren Park, a student at the Maryland Institute College of Art. The innovative packaging concept for instant soup moves away from the typically unhealthy materials usually used to contain soup, such as plastic and styrofoam, instead opting for recycled paper.
The dynamic design concept sees each geometrical paper box contain two servings of soup, while the packaging mock up includes the flavors split pea, chicken noodle, vegetable and French onion. The soup itself is contained in tiny plastic bags, while instructions on how to prepare the ready-made soups can be found tucked inside the aesthetically pleasing boxes. The soup mix is emptied into the bowl of the box and water is added.
What Makes This Trend Stand Out
- Sustainable Packaging
- The trend towards sustainable packaging materials and designs presents an opportunity for the development of innovative soup packaging solutions using recycled paper.
- Reducing Plastic Waste
- The increasing concern about plastic waste prompts the need for soup packaging alternatives that eliminate or reduce the use of plastic, opening doors for disruptive innovations.
- Convenient Instant Food
- The demand for convenient and ready-to-eat meals creates an opportunity for disruptive soup packaging solutions that offer easy preparation and serving.
Sectors Adopting This
- Packaging and Printing Industry
- The packaging and printing industry can explore creative ways to design and manufacture sustainable soup packaging using recycled paper and innovative printing techniques.
- Food and Beverage Industry
- The food and beverage industry can capitalize on the trend by developing and marketing more sustainable and eco-friendly instant soup products with innovative packaging.
- Sustainable Materials Industry
- The sustainable materials industry can take advantage of the need for eco-friendly soup packaging materials by providing innovative solutions using recycled paper and other sustainable materials.
