Free-From Instant Soup Products

The Soul Kitchen Plus+ Range Focuses on Workplace Consumption

The Soul Kitchen Plus+ range has been developed by the female-founded UK-based food brand as a series of single-serve instant soup products perfect for satisfying cravings for comfort food this fall and winter. The product range is targeted towards workplaces, travel and micro-markets, and features two options including Super Greens with Broccoli, Leek & Spinach and Lion's Mane Mushroom with B12, Thyme & Black Pepper. The soups are crafted in the UK with vegetable powders that have been gently dehydrated alongside herbs and spices with no gums, palm oil, emulsifiers or artificial flavorings in the mix.

The Soul Kitchen Plus+ range is priced at £1.79 per serving and comes in cases of 12, which are launching into more than 100 independent retailers now.

Clean-label Convenience
The rise of ready-to-eat products made without artificial additives taps into consumer demand for transparency and health-conscious eating.
Workplace Wellness Nutrition
As workplaces prioritize employee health, nutritious grab-and-go meal options are poised to disrupt traditional office snack offerings.
Micro-market Innovations
The expansion of single-serve, premium food products into micro-markets reflects a trend towards personalized and accessible food solutions in confined spaces.

Who This Affects Most

Ready-to-eat Foods
This industry is embracing clean-label innovations and catering to busy professionals seeking quick yet nutritious meal options.
Functional Food Manufacturing
With an increasing focus on incorporating superfoods and health-enhancing ingredients, this industry offers vast potential for product differentiation.
Retail Food Services
Independent retailers and micro-markets are becoming hotspots for innovative food products that bring gourmet experiences to everyday settings.
SCORE
6.4 out of 10
GENDER
50% Men50% Women
MARKETTop markets: Europe
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 68%
Activity 58%
Freshness 66%

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