Bed-in-Box Brand tulo is Launching Boxed Pillows in Three Comfort Levels
Laura McQuarrie — June 7, 2018 — Art & Design
References: tulo & prnewswire
Over the last few years, new life has been breathed into the stagnant mattress industry, most notably with bed-in-box packaging systems that are easily delivered—tulo is a bed-in-box brand that has been part of this movement and it is now introducing a trio of boxed pillows.
When it comes to shopping for pillows, consumers most often see the bedding product wrapped in plastic, but tulo is introducing a space-saving alternative. The pillows in boxes are being introduced in three comfort levels—soft, medium and firm—to suit one's sleep preferences. These innovative pillows combine a high-density titanium-infused foam with an AquaCool material to regulate temperature, catering to those who like to sleep on their side, back or stomach.
Since many bed-in-box brands now favor direct-to-consumer models, sensible packaging designs are required for easy storage and shipping.
When it comes to shopping for pillows, consumers most often see the bedding product wrapped in plastic, but tulo is introducing a space-saving alternative. The pillows in boxes are being introduced in three comfort levels—soft, medium and firm—to suit one's sleep preferences. These innovative pillows combine a high-density titanium-infused foam with an AquaCool material to regulate temperature, catering to those who like to sleep on their side, back or stomach.
Since many bed-in-box brands now favor direct-to-consumer models, sensible packaging designs are required for easy storage and shipping.
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