Free Trend Report Free 2019 Report & eBook

Get the top 100 trends happening right NOW -- plus a FREE copy of our award-winning book. Our Research Methodology

This article is one of 350,000 experiments. We use crowd filtering, big data and AI to identify insights.

'BOOST the Nation' Features 50 Unique Shoe Designs

 - Jul 12, 2017
References: adidas & dezeen
Adidas' 'BOOST the Nation' campaign is combining the world's of fashion and sports with a patriotic bent. The apparel company has tasked 10 female designers with creating a series of 50 patterns for the Ultraboost sneaker — one design for every state in the US.

Each of the ten chosen artists was assigned five states, and they had to remake the all-white Adidas Ultraboost to represent the particularities of their charges. Some of the results are visually pleasing in the own right, while others make explicit and tongue-in-cheek references to the states in question. The New Jersey shoe, for example, has a leather slice of pizza sewn onto it, and the Maine sneaker is pink with an embossed lobster claw.