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Kid-Friendly Bone Broth Pouches

Cerebelly's Bone Broth Nourishes with Five Grams of Protein

— October 28, 2021 — Lifestyle
Brain-focused children's food brand Cerebelly is launching Bone Broth pouches for kids that contain five grams of protein per pouch. This new product from the neurosurgeon-created brand delivers "the highest levels of protein required for optimal brain development in children 11+ months."

Inspired by soups and stews, the brand's Bone Broth can be appreciated in savory varieties to expand young palates and there are three flavors to choose from. While the Butternut Squash Chicken Broth with Thyme reminds of comforting chicken soup and the Carrot Beef Bone Broth with Rosemary takes cues from classic beef stew, the Sweet Potato Pinto Bean with Cumin variety has an olive oil base and rich umami flavors. These pouches are packed with nutrients like zinc, DHA and copper to support healthy development.
Trend Themes
1. Protein-boosting Kids' Food - The trend of adding high levels of protein to kids' food products can be disruptive to the traditional snacks and meals offered to children.
2. Bone Broth for Children - The trend of marketing bone broth specifically for children can disrupt the traditional soup market, particularly for health-conscious parents.
3. Brain-boosting Children's Food - The trend of creating food products specifically designed to optimize brain development in children can shake up the baby food and toddler snack markets.
Industry Implications
1. Food and Beverage - This industry can capitalize on the trend of creating nutritious, protein-rich products aimed specifically at children.
2. Childcare - The childcare sector can benefit from the trend of marketing brain-boosting food products for young children, which can differentiate providers who offer such foods from those who do not.
3. Nutrition and Supplements - The nutrition and supplements industry can leverage the trend of adding nutrients like zinc, DHA, and copper to children's food products to create new and innovative formulations.
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