Toilet Paper Sprays

'Aquinelle' Turns Toilet Tissue into Scented Body Wipes with Just One Spray

This scented spray turns toilet paper tissues into body wipes in a convenient instant, providing people with immediate cleanliness and moisturization anywhere.

While wet wipes can often just be thought of for babies and children, the market is seeing a change and more of a social acceptance in adult body wipes. For instance, 'Dude Wipes,' the body wipes specifically marketed for men, were recently supported by the Shark Tank business leaders.

Aquinelle, in contrast, is geared more towards women with fresh scents and a cosmetic-like bottle. Available in Ocean Breeze, Citrus Burst, Rainforest and Island Mist -- the perfumed spray is also moisturizing with soothing aloe vera and witch hazel. Great for the bathroom, a gym bag or travel, this cleansing spray is the frugal version of fancy wet wipes.

Adult Body Wipes
The market for adult body wipes is seeing a change and more social acceptance, which provides a disruptive innovation opportunity for companies to create scented and moisturizing body wipes, like Aquinelle.
Scented Sprays
Scented sprays, such as Aquinelle's spray that turns toilet paper tissues into body wipes, is an innovative product for customers looking for a convenient, affordable and refreshing alternative to wet wipes.
Frugal Alternatives
The rise of affordable products like Aquinelle's spray for turning toilet paper tissues into body wipes provides a disruptive innovation opportunity for companies to create cheaper alternatives to expensive hygiene products.

Industries Being Reshaped

Personal Care
The personal care industry has an opportunity to create moisturizing and scented adult body wipes, like Aquinelle, as an alternative to traditional wet wipes.
Travel
Companies in the travel industry can provide customers with convenient and affordable hygiene products, like Aquinelle's spray that turns toilet paper tissues into body wipes, for use on-the-go.
Fitness
The fitness industry can offer customers with refreshingly scented and moisturizing body wipes, like Aquinelle, as a hygiene product for use during and after workouts.
SCORE
5.1 out of 10
GENDER
30% Men70% Women
MARKETTop markets: North America, Europe
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 72%
Activity 73%
Freshness 8%

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